4-Day Family Friendly Itinerary in Hammersmith, London

1. Day 1: Visit London's Top Attractions
   10 minutes (3 miles) from the Holiday Inn Express Hotel

   Morning: Start your day at the iconic Tower of London, a historic castle on the north bank of the Thames. Learn about the royal history and marvel at the Crown Jewels.
   Afternoon: Walk across the Tower Bridge and visit the Shrek's Adventure! London for a fun-filled afternoon. The attraction offers an interactive and immersive experience with your favorite characters.
   Evening: End the day with a ride on the London Eye for panoramic views of the city at sunset. Book ahead for a private capsule with a guide and champagne.

2. Day 2: Explore the British Museum
   25 minutes (3.2 miles) from the Tower of London

   Morning: Start your day with a comprehensive visit to the British Museum and explore the vast collections that span over two million years of human history. Don't miss the Rosetta Stone and the Elgin Marbles.
   Afternoon: After lunch, take a stroll in the nearby Russell Square Gardens and let the kids play in the playground. Take a 5-minute walk to the Charles Dickens Museum to learn more about the famous author and his life.
   Evening: Get a taste of London's nightlife in the West End's Piccadilly Circus and Leicester Square area. Choose from a range of family-friendly shows and musicals, including The Lion King and Matilda.

3. Day 3: Shop and Dine in Notting Hill
   20 minutes (2.6 miles) from the British Museum

   Morning: Spend the day in the vibrant Notting Hill neighborhood, starting at the Portobello Road Market. Shop for antiques, vintage clothes, and quirky souvenirs.
   Afternoon: For lunch, head to The Shed for seasonal British cuisine with a modern twist. Afterward, explore the area's colorful streets and take some Instagram-worthy photos in front of the famous pastel-colored houses.
   Evening: For dinner, book a table at the Michelin-starred Ledbury and indulge in its famously inventive cuisine.

4. Day 4: Family Fun at Kew Gardens
   30 minutes (3.8 miles) from Notting Hill

   Morning: Spend the day at the iconic Kew Gardens, a UNESCO World Heritage Site. Explore the gardens, walk among the treetops on the Xstrata Treetop Walkway, and visit the famous Palm House and Princess of Wales Conservatory.
   Afternoon: Have lunch at the Pavilion Restaurant and let the kids enjoy the indoor play zone. Afterward, visit the nearby Richmond Park for a leisurely walk and spot some of the resident deer.
   Evening: End the day with a relaxing Thames River Cruise from Kew Pier to Westminster. Take in the stunning views of London's skyline and the historic bridges.

Recommendations

Make sure to check out the Science Museum and the Natural History Museum, both within walking distance of the British Museum. For an alternative family-friendly experience, visit the Warner Bros. Studio Tour London - The Making of Harry Potter. Day trips to Windsor Castle and Bath are highly recommended. Don't forget to try some traditional British food like fish and chips, pie and mash, and afternoon tea.

Time and Costs Estimates

• Tower of London (3 hours, £30)
• Shrek's Adventure! London (2 hours, £27)
• London Eye (1.5 hours, £30)
• British Museum (3 hours, free admission)
• Charles Dickens Museum (1 hour, £9)
• Portobello Road Market (2 hours, free admission)
• The Shed (1.5 hours, £30)
• Ledbury (2 hours, £150)
• Kew Gardens (4 hours, £18)
• Richmond Park (2 hours, free admission)
• Thames River Cruise (1.5 hours, £20)
• Total Estimated Costs: £334

To check hotel and flight prices, visit https://booking.tp.st/VhZsadPo.