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6-Day Business Tour Itinerary in Monterey, CA

Wednesday April 17: Arrival and Exploration

Welcome to Monterey, CA! Start your business tour by checking into your hotel and getting settled. In the morning, take a stroll along the scenic Cannery Row, once home to sardine canning factories. Explore the fascinating Monterey Bay Aquarium, known for its diverse marine life. In the afternoon, visit the historic Fisherman's Wharf, where you can indulge in fresh seafood and enjoy beautiful coastal views. In the evening, unwind with a leisurely walk along the Pacific Grove coastline, taking in the breathtaking sunset.

  • Cannery Row: Free, 2-3 hours
  • Monterey Bay Aquarium: $50 admission, 2-3 hours
  • Fisherman's Wharf: Free, 2-3 hours
  • Pacific Grove Coastal Walk: Free, 1-2 hours
Thursday April 18: Sea Otter Classic Trade Fair

Today, immerse yourself in the Sea Otter Classic Trade Fair. Spend the morning networking with industry professionals, exploring the latest products, and attending informative sessions. Enjoy a delicious lunch at one of the food stalls within the fairgrounds. In the afternoon, participate in exciting cycling races and watch thrilling demonstrations. As the trade fair comes to an end, join fellow enthusiasts for an evening social event to build connections and share experiences.

  • Sea Otter Classic Trade Fair: Check ticket prices, full day
Friday April 19: Business Meetings and Wine Tasting

Dedicate the morning to important business meetings and discussions. Afterward, head to Carmel Valley, known for its picturesque vineyards and wineries. Enjoy a guided wine tasting session, savoring the region's finest varietals. Indulge in a delightful lunch at one of the winery restaurants, pairing your meal with a glass of locally produced wine. In the evening, take a leisurely stroll through the charming streets of Carmel-by-the-Sea, known for its art galleries and boutique shops.

  • Business Meetings: As per schedule, morning
  • Carmel Valley Wine Tasting: $20-$50 per person, 3-4 hours
  • Carmel-by-the-Sea: Free, 2-3 hours
Saturday April 20: Scenic Drive and Point Lobos

Embark on a scenic drive along the iconic 17-Mile Drive, known for its breathtaking coastal views and iconic landmarks like the Lone Cypress. Stop at various viewpoints to capture memorable photos. In the afternoon, visit Point Lobos State Natural Reserve, a haven for wildlife and nature enthusiasts. Take a hike along the coastal trails, spotting sea otters, seals, and numerous bird species. Witness the rugged beauty of the coastline and enjoy a peaceful picnic surrounded by nature.

  • 17-Mile Drive: $10 admission, 2-3 hours
  • Point Lobos State Natural Reserve: $10 admission, 3-4 hours
Sunday April 21: Monterey Peninsula Exploration

Start your day by visiting the iconic Monterey Bay National Marine Sanctuary Exploration Center. Learn about the diverse marine ecosystem through interactive exhibits and educational displays. In the afternoon, explore the charming village of Pacific Grove, known for its Victorian architecture and beautiful coastal trails. Enjoy a relaxing beachside picnic at Lover's Point Park, taking in the stunning views of the Pacific Ocean. Wrap up the day with a visit to the Asilomar State Beach, renowned for its scenic beauty and tide pools.

  • Monterey Bay National Marine Sanctuary Exploration Center: Free, 2-3 hours
  • Pacific Grove: Free, 2-3 hours
  • Lover's Point Park: Free, 1-2 hours
  • Asilomar State Beach: Free, 1-2 hours
Monday April 22: Departure

It's time to say goodbye to Monterey and wrap up your business tour. Before leaving, take a moment to enjoy a hearty breakfast at one of the local cafes. If time permits, visit the historic Monterey State Historic Park and learn about the region's rich history. Depart for the airport, carrying wonderful memories of your time in Monterey and the Sea Otter Classic Trade Fair.

  • Local Cafe: Cost varies, 1-2 hours
  • Monterey State Historic Park: Free, 1-2 hours

Hidden Gems and Local Favorites

While exploring Monterey, don't miss the chance to visit Pacific Grove's Butterfly Sanctuary, where you can witness the mesmerizing sight of thousands of Monarch butterflies during their migration season. Another off the beaten path attraction is the Pacific Grove Museum of Natural History, offering insights into the region's natural wonders. Locals love venturing to Carmel Valley for its serene hiking trails and the opportunity to unwind in hot springs at Refuge Carmel. These hidden gems provide unique experiences that showcase the beauty and charm of Monterey beyond the trade fair.

For hotel and flight bookings, you can check prices at this link.

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