4-Day Culinary and Cultural Journey through Seoul

Day 1: Traditional Seoul Flavours

Jongno-gu, Seoul, South Korea on May 29, 2025

9:00am

Breakfast at Gwangjang Market

Start your day with local Korean street food like bindaetteok (mung bean pancakes) and mayak gimbap (small seaweed rice rolls) at Gwangjang Market, a bustling traditional market open from 8am to 11pm.
KRW8000, 1h30m

11:00am

Visit Bukchon Hanok Village

Explore the historic Bukchon Hanok Village to see traditional Korean houses and experience Seoul's cultural heritage up close. The village is open all day with free entry.
KRW0, 2h

1:30pm

Lunch at Tosokchon Samgyetang

Enjoy a traditional Korean ginseng chicken soup that is both nutritious and delicious. Tosokchon Samgyetang is famous and operates from 10am to 10pm.
KRW15000, 1h

3:00pm

Visit Insadong Cultural Street

Stroll through Insadong, known for its antique shops, tea houses, and galleries – perfect for souvenir shopping and enjoying Korean tea culture.
KRW0, 2h

6:00pm

Dinner at Jinokhwa Halmae Wonjo Dakhanmari

Try the signature Dakhanmari (whole chicken stew) at this local favourite, open from 11am to midnight, offering a truly authentic dining experience.
KRW18000, 1h30m

Day 2: Street Food and Shopping

Myeongdong and Namdaemun, Seoul, South Korea on May 30, 2025

8:30am

Breakfast at Isaac Toast Myeongdong

Try the popular Korean-style toasted sandwiches filled with egg, ham, and cheese, a local breakfast staple available from 7am to 9pm.
KRW4000, 30m

10:00am

Shop and Explore Myeongdong

Discover trendy boutiques, Korean cosmetics shops, and street food stalls offering tteokbokki (spicy rice cakes) and hotteok (sweet pancakes). Myeongdong is open all day.
Variable, 3h

1:30pm

Lunch at Myeongdong Kyoja

Enjoy famous kalguksu (handmade noodle soup) and mandu (dumplings) in Myeongdong Kyoja, open from 11am to 9pm.
KRW12000, 1h

3:00pm

Visit Namdaemun Market

Explore traditional market stalls selling local snacks and accessories. Try hotteok and fresh seafood pancakes as you wander. Open 10am to 5pm.
KRW0, 2h

6:30pm

Dinner at Gwanghwamun Jip

Savour Korean braised short ribs (galbi jjim) and other homely dishes in this cosy restaurant open until 10pm.
KRW25000, 1h30m

Day 3: Youthful Flavours and Nightlife

Hongdae and Sinchon, Seoul, South Korea on May 31, 2025

9:00am

Breakfast at Sulbing

Enjoy bingsu, a refreshing Korean shaved ice dessert topped with sweet red beans and fruit, perfect for starting your day at Sulbing, open from 10am to 11pm.
KRW9000, 45m

10:00am

Explore Hongdae Street Art and Cafés

Wander the vibrant street art, boutique shops, and quirky themed cafés, a hub of youthful creativity and culture.
KRW0, 3h

1:30pm

Lunch at Myeongdong Dakgalbi

Try spicy stir-fried chicken with vegetables and rice cakes, a favourite local dish in Hongdae, served from 11am to 10pm.
KRW14000, 1h

3:30pm

Visit Sinchon and Ewha Womans University Area

Shop trendy Korean fashion and savour local snacks like gyeran-ppang (egg bread), popular in this youthful district.
Variable, 2h

7:00pm

Dinner and Nightlife at Hongdae

Enjoy Korean BBQ at a local favourite such as Hongdae Jopok Tteokbokki, followed by live music and bars open till late.
KRW30000, 2h

Day 4: Modern Seoul Cuisine

Gangnam District, Seoul, South Korea on June 1, 2025

8:30am

Breakfast at BeansBins Coffee

Start your day with premium coffee and signature waffles at BeansBins in Gangnam, open from 8am to 11pm.
KRW8000, 45m

10:00am

Visit COEX Mall and Bongeunsa Temple

Shop at COEX Mall and experience the tranquility at Bongeunsa Temple, open 24 hours, providing a contrast of modern and traditional Seoul.
KRW0, 3h

1:00pm

Lunch at Samwon Garden

Dine in an elegant setting at Samwon Garden, one of the oldest Korean BBQ restaurants in Seoul, specialising in succulent grilled meats. Open 11am–10pm.
KRW35000, 1h30m

3:00pm

Stroll in Garosugil

Explore the trendy Garosugil street filled with boutique stores and cafes, perfect for a relaxed afternoon.
KRW0, 2h

6:30pm

Dinner at Jungsik

Experience modern Korean haute cuisine at Jungsik, an award-winning restaurant combining traditional flavours with contemporary techniques. Reserve ahead. Open 12pm–10pm.
KRW120000, 2h